Thursday, 17 March 2011

A Suitcase of 'stuff'

Visiting an education show recently, I was quite taken aback to find a stand selling luxury suitcases of stationary, including glue, sticky tape, sticky paper pads and more - no technology in sight! I'm not sure who the target market is really?

A few years ago on one project, we were trying to work out, if we gave teachers a personal kit of stuff to support them teach in any space that they were given at the drop of a hat, what it would include. We were talking about iTouches, mini projectors, flip cameras, voice recorders - it didn't even occur to us to include stationary.

I'm not saying either are right, and maybe it is a balance of things. However, I'm sure teachers would need more than glue and sticky pads these days.

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